
Magis Communications Manila was honored with the Overall Excellence for Digital Marketing in Commerce at the Boomerang Awards 2025 for its groundbreaking live selling campaign series for VinFast Philippines. Developed in partnership with Shoppertainment Live, the award-winning initiative titled “From Add to Cart to Add to Car – The Unbound Drive” reimagined how electric vehicles can be experienced and purchased. Launched in 2024, the campaign transformed a traditionally high-touch, showroom-dependent process into an interactive, real-time digital journey, setting a new benchmark for EV marketing in the Philippines.
Organized by the Digital Marketing Association of the Philippines (DMAP) and held on October 17, 2025, at the Manila Sheraton Hotel in Pasay City, the event underscored one clear message: creativity knows no limits. For Magis Communications Manila, the recognition serves as both a milestone and a motivation to continue leading transformative, future-forward marketing in the digital space.